The PRISM brand was created in June 2014 by a group of outdoor sports enthusiasts, who, after 18 months of development and testing of prototypes and products. The environmental vision, so imbued in the creators' genes on a daily basis, will naturally be the thread of future developments alongside design, safety and comfort.
PRISM will be the winner of the Outdoor Sports Valley in 2014.
The modularity concept receives its first international award (French Outdoor Award at the Friedrichshafen trade fair in Germany as early as July 2014)barely 1 month after its creation.
Then, the same year, winner of the French Outdoor Award, rewarding the most innovative French product
The brand's models immediately appealed to a wide range of people. In 2015, at the ISPO trade show in Munich, Germany, the modular concept received its second international award, 8 months after its launch (ISPO Award in the action sports category). The PRISM range of backpacks is an innovative concept that has been recognized for thefirst time, making the user the actor of his equipment.
In the following presentation, we explain why PRISM was already innovative, especially with our SES Switch Element System concept, but also the Off Road spirit, our Prism team and our ambassadors... we tell you everything!
Innovation and the SES concept, "Switch Element system" is at the heart of the PRISM bag range.
It allows users to compose their technical backpack "à la carte". Depending on theactivity practiced and its duration, 3 elements are assembled: a backpack, a Zip-On and a helmet holder.
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